Zvuk updated recently, and Lena told the story in detail on her channel. I will continue keeping my promise and sharing concepts. It is har…

Zvuk updated recently, and Lena told the story in detail on her channel. I will continue keeping my promise and sharing concepts. It is hard to post my own without a computer, so they will be Lena's. It all started with an idea. Music can be listened to not only in the way we are used to, but also "in a new way," "differently." There are familiar patterns: "I know what I want" - the precision of the request varies depending on the cohort: today is Thursday, I need new releases; I got into the car after work and turned on my favorite Kasabian; I broke up with my boyfriend (all men are assholes!) - I want to sob to sad music. The future belongs to the mood request We direct more and more attention to our states. Music has a magical property: calibrating our mood. Already now we wanted to highlight that this is the future. Music can be listened to in familiar ways, or in new ones - by selecting an emotional stream that understands/adapts to the mood. The idea turns into elegant shorts. Into a brief: make it clear that there are different ways to listen to music. Visually different ones. That is how Lena got the idea of magic, of an element that even goes beyond the familiar container of the mini-player. It sparks. You summon music in the usual way, nothing happens. You summon a "genie" - magic happens. Trust the wave. You are a wave, I am a wave, music is a wave, even subatomic particles are waves. The singularity is already approaching and we are saddling it like surfers. The future does not arrive all at once. At the current stage of development, only the card in Efiry is sort of "that very wave." And a task appeared: somehow connect the magic of the music playing in the player and scale it. That is what the pictures are about. There were different ideas. Like a portal, like a tangible device, endless variants without shapeless jellyfish that are impossible to grasp. Now it is a large card with energy inside, waiting until it can burst outward. A good thing came out, and it will become especially good when the particles start going beyond the boundaries of the stack container ✨