Does a designer have a handwriting? When we reason about design as a whole, as Natasha Klimchuk does, for example, we see: yes, designers h…

Does a designer have a handwriting? When we reason about design as a whole, as Natasha Klimchuk does, for example, we see: yes, designers have handwriting, their designs have character. Let us narrow the space of the question and research to product design. Do product designs have character? Is there a handwriting of the designers who create this character? You can look at this from the side of solving tasks, behind which "friendly", neutral, corporate design hides. Nothing should distract the user! Yeah, exactly! From spinning the wheel of benefits and daily visiting Carrotsk Carrotsk, by the way, has emotion. It mimics a mobile game. We need more emotions and more character in interfaces. And it can be organic Here is our example. We launched a concerts storefront. And each item in the list has the shape of a ticket. These forms follow the general style of the Music brand. This is currently the most visible result of the team's new way of working. Since the beginning of the year, we started working from project starts in joint pairs: product designers and brand designers. Joint briefs, brainstorms, workshops. Here are the results - organic, deep sprouting of the brand into the product. A clear representation of how brand attributes can and do work in small forms Congratulations on the launch 💫