Need to finish about Airbnb already Third act After the presentation (I wrote about it two posts above), the community got excited - skeuom…

Need to finish about Airbnb already Third act After the presentation (I wrote about it two posts above), the community got excited - skeuomorphism is back! Every year they dream it will come back, and it still does not come back. Interesting, whyyyyy.... People got inspired and designers went off making pictures "in the Airbnb style" They started making them at terrifying speed. They started making them with attractive accuracy New tools allow you to reproduce any style shown to them. We saw this with the Ghiblification of everything. Now product visuals too If your team is hastily running to replace your outdated flat vector graphics with trendy cozy such warm 3D. Open the gates! Keep in mind: you become a little carriage in someone else's train. This is how it works: if your budget is larger than the source of your inspiration - go for it. If smaller - you will be attributed as a continuation of the brand you decided to be inspired by. When I had just joined Zvuk, little Zvuk stood out against yellow (Music), green (Spotify), and pink (Apple Music) competitors with its electric purple-lilac gradients. And then VK Music came out colored in purple-lilac colors. Zvuk saw in BHT measurements that it had lost its face. Now Zvuk's ad campaign was perceived as a continuation of VK's ad campaign Next time (next Monday), when you want to run after some trend, ask yourself: "And where am I here?" Close the gates!